HUELLEYROSE

HUELLEYROSE is a Vietnamese womenswear brand on Hai Bà Trưng Street in District 1, Ho Chi Minh City. The fashion label, founded in Saigon in 2021, designs and sells its own collections. The brand focuses on creating pieces that feature bold silhouettes and refined materials. Its product line includes ready-to-wear items like dresses, corsets, tops, and skirts. Many pieces are available on a made-to-order basis.

The store presents seasonal collections identified by number, such as “Collection 029”. The design philosophy centers on feminine strength and individuality. Each piece is handcrafted in Ho Chi Minh City. The brand emphasizes personal fit in its tailored designs. It produces a range of clothing from formal dresses to casual tops and pants.

The physical store on Hai Bà Trưng serves as the brand’s flagship location. It showcases the label’s distinct aesthetic and latest designs. The space allows customers to see the materials and craftsmanship firsthand. In addition to its local presence, the brand offers worldwide shipping for international customers. It also engages in wholesale partnerships with select retail boutiques.

HUELLEYROSE has established itself as a contemporary Vietnamese fashion label. The brand has grown since its founding, building a following both locally and internationally. It maintains an active presence online, detailing its new collections and design ethos. The label continues to produce all its garments within Vietnam.